Rihanna, the Barbados singer and billionaire businesswoman is set to launch her Fenty beauty and skin care products in the Kenyan market.
The singer said the cosmetic products will be available in the Kenyan market starting May 27.
In an update on her Instagram page, Rihanna also announced that the products will be available in seven other African countries.
“I have been waiting for this moment! Fenty Beauty and Fenty Skin are finally dropping in Africa! Botswana, Ghana, Kenya, Namibia, Nigeria, South Africa, Zambia, Zimbabwe… We coming at you May 27th and that’s just the beginning,” she wrote on Twitter.
Rihanna has partnered with Lintons, one of East Africa’s leading distributors to stock her Fenty products.
Founded in 2008 by Dr Joyce Gikunda and Edward, Lintons Beauty World, has 30 shops spread across across Nairobi, Mombasa and Kampala, Uganda.
Their stores in Nairobi are located at the Junction, Village Market, Hilton Arcade, Garden City, Westgate Mall, Galleria and Yaya Center among others.
Fenty by Rihanna which is popular for its broad inclusivity across skin tones and gender was launched on September 8, 2017 by the singer.
Within one month of release, Fenty Beauty’s sales were valued at KSh 8.3 billion and sold-out products widely reported.
Forbes reported that following 15 months of operation, in 2018, Fenty Beauty accumulated KSh 66 billion in revenue.
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The entire operation is worth KSh 324.5 billion, of which 50% belongs to Rihanna.
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